How to grow installed base visibility
Installed base visibility drives aftermarket revenue
In the manufacturing industry, thorough Installed Base visibility is strategic to grow high-margin aftermarket revenue and optimize field service performance
Global industrial markets are, by nature, complex
Global sales going through multiple channels and a diversity of resellers such as distributors, OEMs and system integrators make it difficult to detect and identify asset owners and operatiors.
Technology can help grow installed base visibility, systematically and accurately
Technology such as IoT and Geolocation can help companies register a vast number of assets, regardless of size and cost, in most parts of the world.
Geolocation technology has become ubiquitous, extremely reliable and long lasting.
Automate Installed base assets ownership registration in Salesforce
Tracking assets and comparing their location with the information from Accounts’ registered in Salesforce Sales Cloud is the first step to growing installed base knowledge.
Additional sources of public information can be used to enrich and grow installed base knowledge further, always on the basis of asset location.
Special Features
- AI-Powered ownership registration
- Salesforce Account proximity detection engine
- Asset timeline of events and detections
- Indoor and Outdoor tracking
- Shock detection and temperature sensing
- Custom alerts & notification thresholds
KEY CAPABILITIES
Conclusion
When Assets are large enough to accommodate a compact, 5x5x4cm tracking device and have the potential to generate more than 1000€ in service revenue during their lifetime, then it makes a lot of sense to track them and automatically register their ownership and location.
This is how manufacturers grow installed base knowledge and increase service revenue and profitability.
Ready to enhance asset registration processes and grow Installed Base visibility?
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